{"id":8482,"date":"2022-01-29T00:00:00","date_gmt":"2022-01-28T13:00:00","guid":{"rendered":"https:\/\/bxglobal.wpengine.com\/au\/uncategorized\/construction-business\/"},"modified":"2022-12-02T08:39:28","modified_gmt":"2022-12-01T21:39:28","slug":"construction-business","status":"publish","type":"post","link":"https:\/\/www.buildxact.com\/au\/blog\/construction-business\/","title":{"rendered":"How to start and successfully grow a construction business"},"content":{"rendered":"

The construction industry is one of the top start-up business sectors, but it is an industry where well over half of new businesses don\u2019t make it through the first five years. However, if you can successfully manage your construction company, you can avoid this pitfall and be set up for long-term success.\u00a0 Keep in mind that despite cyclical industry downturns, often sparked by external events such as weather changes, there will always be buildings to construct, bridges to erect, or factories to build.<\/p>\n

To build a successful construction business you must consistently research, plan, finance and complete jobs that satisfy your customers. Here, we will look at how to achieve these requirements from the start and successfully grow your building company.<\/p>\n

What area of construction will you focus on?<\/strong><\/h2>\n

One issue new construction companies or contractors<\/a> face is spreading themselves too thin. If you try to do everything, then chances are you won\u2019t be great at anything.<\/p>\n

By choosing an area to focus on you can hone your skills and become the best at what you do. Perhaps you have experience in a certain building sector or there is a shortfall of a specific building type within your local community, and it\u2019s a need you can fill.<\/p>\n

The three focus areas are residential, infrastructure and industrial builds.<\/p>\n

Residential buildings<\/strong><\/h3>\n

If you focus on the residential sector your clients can range from home buyers, investors, co-ops, to developers. It all depends on the types of residencies you build. You could concentrate on building houses, apartment buildings or duplexes. Within this sector you also have remodels and home extensions.<\/p>\n

Small builders<\/a> to large construction companies serve this sector.<\/p>\n

Infrastructure<\/strong><\/h3>\n

This sector focuses on roads, bridges, waste and water systems and other heavy engineering that is constructed to improve a city or town’s liveability. These projects are usually government-funded and can often take many years to complete from planning to final build.<\/p>\n

A large construction company is more suited to the infrastructure sector.<\/p>\n

Industrial<\/strong><\/h3>\n

The industrial sector is wide-ranging and can include retail and manufacturing facilities, industrial plants or refineries. Your clients may be investors, developers or individual business owners.<\/p>\n

This sector is served by medium to large construction companies.<\/p>\n

Identifying your niche<\/strong><\/h3>\n

A good way for custom home builders to stand out from competitors is to specialize, or become an expert in a niche. Perhaps you could be a specialist in old home restoration, you could be an expert in eco-friendly buildings, or on an infrastructure level, a plumbing contractor can specialize in serving high-rise apartments.<\/p>\n

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Research your local market<\/strong><\/h2>\n

The best place to start your niche research is with your local area and its demographics. What sort of customer base is there? Find out their age, status and interests. This can give you an idea of what kind of construction is needed.<\/p>\n

Now, look at the businesses that are already there. What are they? Are there a lot of one type and few of another? Is there a need that isn’t currently being filled? Another thing to consider is the prices others charge in your area. Can you compete? Look at the reviews and the reputation of the companies. Again, can you compete?<\/p>\n

From the above information, you can get an understanding of the construction needs of the locals and of the area. However, you can’t just consider now, you must think about how the area may look in 10 years time. Is it still going to be growing or will construction have slowed?<\/p>\n

The local market is a great place to begin your research, but you still need to take it a step further to help ensure your construction company won’t be one that fails in its first five years.<\/p>\n

How to do construction market research<\/strong><\/h3>\n

Start with free resources like Google, construction industry reports, builder’s websites, commercial directories or local phone books. You can also try industry magazines, government reports and look at historical data and bids as well as proposed projects coming to the area.<\/p>\n

Customer feedback is an excellent way of knowing your local customer base. Through surveys, questionnaires, focus groups or face-to-face interviews you can find out:<\/p>\n